This argument made me think that a better policy would be one similar to the return policy of propane tanks that we have. I think it would be enivronmentally and cost conscious if, say at the end if a year, you could return batteries and pay maybe 1/3 the cost for a fresh one. The old batteries can and SHOULD be recycled, 100%, with nothing going to landfills. In this way, manufacturer, retailer and consumer all share and all benefit. It wouldnt be 'free', but once the initial cost is paid, the replacement cost would be much more bearable by the consumer. Just a thought, as it has worked wonders for propane tanks at least here where I live!